Charitable gifts in Wills are on the rise, with Will writers and solicitors playing a key role in the movement. Now, national consortium Remember A Charity, is encouraging legal advisers to join its free Campaign Supporter Scheme and make clients aware of the option to leave a gift to charity in their Will after taking care of loved ones.
The aim of the scheme is to normalise gifts in Wills, just a 4% increase would raise an extra £1 billion for charities each year. It’s currently supported by over 800 solicitors and Will writers, who are committed to making clients aware of legacy giving.
Although charitable Will writing conversations take place all year round, the consortium’s annual Remember A Charity Week (September 5th – 11th) offers a natural opportunity for Will writers to remind clients of the importance of having an up-to-date Will, as well as a chance to highlight charitable legacy giving and any relevant tax breaks.
Earlier this year the Savanta Will writing survey, commissioned by Remember A Charity, found that one in five (22%) Wills handled by UK legal advisers now includes a donation to charity, and on top of that 86% of advisers and Will writers proactively raise the topic of charitable bequests with their clients, making them aware of the option to donate.
Lucinda Frostick, Director of Remember A Charity, says:
“Remember A Charity Week is a celebration of the huge impact of charitable bequests, ensuring that all clients are aware that they have the opportunity of leaving a gift in their Will, no matter how big or small.
“Solicitors and Will writers play a vital role in building understanding among their client base. Even the simplest of references to the option of leaving a gift to charity from a client’s Will can double the chances that they will do so. For more and more people across the country, their Will is not just an opportunity to support loved ones, but it’s a chance to leave a legacy. This income stream of charitable legacy giving has never been more critical or valued.”
Will writers and solicitors who join Remember A Charity’s Campaign Supporter Scheme will get access to free marketing materials and resources to help them maximise activities around Remember A Charity Week and open up conversations with clients. This includes logos, social media images, web banners, information sheets, press releases, templates and much more.
To join Remember A Charity’s Campaign Supporter Scheme and get involved with Remember A Charity Week click here
